Leasify 2023: A journey towards growth and profitability

Leasify was founded in 2015 to digitalize the leasing industry and streamline procurement processes for businesses. With the introduction of the new accounting standard IFRS 16 in 2019, Leasify quickly adapted by launching a SaaS-based service for automated reporting and accounting. This strategic shift has been highly successful, and in 2023, Leasify welcomed its 250th corporate group as a customer.

Strategic decisions for sustainable growth
This year has been a milestone for Leasify, marked by significant achievements. Claes Ivarsson, CEO of Leasify, reveals that the company has not only reached break-even but also achieved positive cash flow, allowing it to build capital during the year:

– We have now demonstrated that our business model is both sustainable and profitable.

However, despite these positive developments, this year’s financial statement reflects a negative result. This is attributed to a deliberate strategic decision to defer SaaS revenue, allocating it over the duration of the contracts instead of recognizing it at the time of invoicing.

– This move is a key part of our long-term financial strategy to establish ourselves as a fully-fledged SaaS company. The impact will adjust in next year’s financial statement, Claes explains.

Strengthened Team and Global Expansion
During the year, Leasify expanded its team with additional expertise in product development to better meet customer needs, while also bringing its marketing operations in-house.

– This change highlights our ambition to strengthen our digital presence and optimize communication with our customers," explains Claes Ivarsson, CEO of Leasify.

Furthermore, the company has reinforced its international footprint by establishing new customer relationships, including a notable client in the Middle East based in Dubai.

– This expansion is an exciting addition to our broader international presence, Claes adds.

Strategic Vision for the Future
Leasify is set to continue its expansion, with a sharp focus on larger European markets.

– Our ambition is to continuously enhance and refine our services to solidify our position in the market, says Claes Ivarsson, CEO of Leasify, outlining the company’s future goals.

2023: A Foundation for Growth
The year 2023 has been pivotal for Leasify, laying a strong foundation for the company’s future success.

– This year’s achievements have positioned us for sustained growth and further expansion into new markets, Claes concludes.